Approach

Proven processes delivering unique solutions.

We create meaningful experiences enabled by technology.

Everything we recommend, build, or produce is designed to make a profound impact on your audience. So we analyze and understand their needs, wants, sweet spots, and deal-breakers. We explore their journeys, behaviors, and interactions. And more often than not, a big part of that happens online. We know how to utilize technology to craft natural, meaningful experiences that soar above the noise and provide true value to your audience.

“The Hanson and Pfister teams put a great deal of collaboration, creativity, and effort into our new brand, and I am repeatedly impressed by the two groups' ability to work together. All that we've done reflects our vision extremely well, and we are truly proud of it!”

— VP of Marketing, Pfister Faucets/Spectrum Brands

Core capabilities.

Brand strategy & research

  • Brand planning, positioning, voice, and messaging
  • Audience research and persona development
  • Competitive audits and assessments

Analytics & insights

  • Metrics assessments, testing, and continuous optimization
  • Platform-specific dashboards and integrated reporting

Digital & social marketing

  • Marketing strategy and execution
  • Digital media planning and management
  • Social, email, and partnership experiences
  • Marketing automation and personalization

Web & mobile development

  • Responsive website design and development
  • Mobile applications
  • eCommerce platforms
  • Product catalog, selectors, and configurators
  • Intranets
  • Extranets
  • System integration/service-oriented architecture

Creative services & video production

  • Visual design and execution
  • Content strategy and execution
  • Video storytelling and production
  • Experience design

Our Tech Partners.

We're in good company.

A scalable process.

The best way we know how to build a unique solution is through a standard (some might even say scientific) approach. This process keeps us keenly focused and ensures that your brand expression—be it interactive communication, an immersive experience, or an augmented reality journey—is uniquely you, highly engaging, and thoroughly satisfying.

Discover

Ideate &
Concept

Plan &
Design

Build &
Execute

Challenge

Let's talk.

    Toledo Office

    200 N St. Clair Street, Suite 100
    Toledo, Ohio 43604

    Columbus Office

    629 N High Street, 4th Floor
    Columbus, Ohio 43215

    General Inquiries

    419.327.6100
    hello@hansoninc.com