Video

How To Optimize Your YouTube Channel

How to optimize your YouTube channel for better performance.

Easing, Excessiveness, and Pace in Motion Design

Best practices for animation and what to avoid with Motion Designer Corey Kujawski.

The LTO Revolution for Video Storage

So you’re a video professional. You’ve been in the biz for a while now when suddenly you realize your source media, motion graphics, compressions and dailies have eaten up your multi-terabyte drive. What to do?

Ron Shrewsbery of Hanson Inc explains why when it comes to video storage, tape drives are back and they’re better than ever.

Behind the Magic of Live Events

The house lights dim. The crowd hushes. Music swells from an unseen source as the curtains part to reveal an actress, in a trio of spotlights, swooping down from the stars...

Paul Molnar, Senior Onsite Manager at Hanson Inc., reveals some of the technical expertise behind live event management and event marketing.

6 Reasons Your Video Content Underperforms and How to Improve It

It’s no doubt that video content continues to soar in popularity for brands and marketers. It truly is one of the greatest mediums for communicating your company's products and offerings. However, all too often branded videos underperform and end up doing little of what they were intended to---provide value to current or potential customers.

Too often branded videos online underperform. Here are a few common issues with online video content and how to improve it for your brand.